Zara TriNoma, the most innovative Zara Philippines store, has reopened with a renewed image, new product display areas, and efficient technology. With over 1,300 sqm of retail space, the store showcases women’s, men’s, and children’s fashion collections in an architectural concept by Zara Architecture Studio.
With this new retail concept in TriNoma, Zara seeks to offer customers a unique fashion experience integrated with the online platform so that they can interact with the brand at any time and on any device. The store incorporates the latest technology from Zara’s integrated physical and online store platform, offering customers the option to browse the store of their choice online, consult stock availability, shop online, and collect their purchases in just two hours.
Zara TriNoma offers these features: fitting room reservations via the Zara mobile app, Item Locator Map via the Zara mobile app, express pick-up via the Zara mobile app, a dedicated space for online order collection, advanced self-checkout area, and fitting room screen-out.
These new features represent another step forward in the Inditex Group’s online and store integration strategy, boosted by developing its distinctive technological ecosystem: Inditex Open Platform. This proprietary, open, and modular digital architecture means we can move forward in real-time customer adaptation, offering customers a new experience in both fashion and brand.
In line with Zara’s commitment to sustainability, Zara TriNoma has some of the most advanced environmental eco-efficient systems and qualifies for the BREEAM seal, a European certificate for sustainable construction.
The measures adopted in this new store can be seen in the efficiency of the heating and cooling systems, LED lighting to save more energy, and the use of more environment-friendly materials, among others. The store is connected to the internal Energy platform, which monitors the efficient consumption of its air conditioning and electricity installations to optimize their management, identify the most efficient systems, improve maintenance, and help define strategies to reduce energy demand.
Zara continuously integrates sustainability into its teams’ daily decision-making using a holistic roadmap that includes objectives for every phase of the value chain. It also develops reuse and recycling programs to promote the circular economy and reduce waste generation and the first-time consumption of raw materials. Zara is committed to at least 50% of its garments being manufactured under its Join Life standard; the standard label’s garments are produced with more sustainable materials and processes.
In the Philippines, Zara is exclusively distributed by International Specialty Concepts, Inc., a member of SSI Group, Inc. Visit ssilife.com.ph or follow @ssilifeph on Instagram for more information.
