Sun Life Philippines has launched its new game, Play for Life: A Game of Choices, at a media conference in Manila. The game, now live on the Sun Life website, allows Filipinos to experience real-life financial scenarios through engaging gameplay. The game encourages players to make crucial financial decisions to achieve their life goals while learning valuable lessons. The event was attended by Sun Life brand ambassadors Piolo Pascual, Matteo Guidicelli, and Sarah Geronimo, who shared their insights on the importance of informed decisions for a brighter future. A multi-player version is also set to launch soon.
Filipinos all over the country will be able to experience financial planning in a whole new way as the tabletop board game version of Play for Life: A Game of Choices will be available in all Sun Life branches nationwide. Sun Life is making financial literacy more engaging and accessible by bringing the game directly to Filipinos in their communities.
To find a Sun Life branch near you, visit www.sunlife.co/WhereToFindUs.
Sun Life further emphasized its commitment to financial inclusion by creating tabletop board game versions of Play for Life specifically designed for Overseas Filipino Workers (OFWs), business owners, and professionals. These interactive games offer a fun and social way to learn financial literacy concepts tailored to their unique needs.
To play these new board game versions of Play for Life: A Game of Choices, contact a Sun Life financial advisor by visiting https://www.sunlife.co/TalkToAnAdvisor.
Adding to the excitement, Sun Life also unveiled a new digital video commercial featuring its brand ambassadors, Donny Pangilinan, Piolo Pascual, Matteo Guidicelli, and Sarah Geronimo, playing the board game version of Play for Life: A Game of Choices. The video showcases the game’s fun and engaging nature, highlighting the importance of Sun Life products and solutions in achieving financial goals.
For a more immersive experience, there will be a roving life-size version of Play for Life in select areas around the country. Navigate giant board game and make real-life choices at SM Sta Rosa from July 27 to 28, 2024, SM Lanang, Davao from August 24-25, 2024, and SM Iloilo from September 14-15. There will also be table-top board game versions of Play for Life, where you can play with friends, family, and even Sun Life financial advisors.
Sun Life clients can get a chance to win amazing prizes like a ₱100,000 travel voucher to Japan and gift-away vouchers worth up to ₱10,000 when they play the Play for Life game. All they have to do is participate in any of the mall activations or play the online game and submit an entry through the form at the end of the game. The winners will be drawn using an electronic randomizer among eligible clients. Promo runs from June 1, 2024, to October 31, 2024.
To learn more about Sun Life’s Play for Life client promo, visit https://sunlife.co/PFLMechanics.
Non-Sun Life clients also have the chance to win a trip to Vietnam and Giftaway vouchers worth up to ₱10,000 when they play the online version of Play for Life. To qualify, participants must fill out the “Double the Pot” form on the online game. Winners will be selected via a raffle draw among the eligible entries. Winners will be announced on September 18, 2024.
To learn more about the Play for Life public promo, visit www.sunlife.co/PlayTalkWinMechanics.
“Play for Life marks a significant step forward in Sun Life’s goal to make financial literacy fun and accessible for all Filipinos,” said Carla Gonzalez-Chong, Chief Client Experience and Marketing Officer of Sun Life Philippines. “Play for Life aims to equip Filipinos with the knowledge and confidence to make informed financial choices and achieve their life goals.”
