FWD Life Insurance (FWD Philippines) has launched the Mind Strength Support Program in response to Filipinos’ increasing focus on mental health. The program offers a holistic approach to cognitive, emotional, and financial well-being, including a Mind Strength Assessment, The One for mental well-being, a customizable insurance plan with a voucher for ThoughtFull Mindfulness, and financial literacy resources. The program aims to provide valuable insights into mental health and support overall well-being.
“With more young Filipinos learning to prioritize their wellness, it is important that we recognize the often-overlooked challenges related to mental health,” said FWD Chief Marketing and Digital Business Officer Roche Vandenberghe. “Which is why we need to raise greater awareness and make mental health resources more accessible to help more people address their battles, be it with a professional or through self-care.”
The Mind Strength Assessment test can be accomplished in minutes and calculates a Mind Strength score that provides insights into their mental health. Upon completion of the test, individuals may sign up for 30 days of free access to the ThoughtFullChat app, where they can start their self-care plan by engaging in multiple and confidential text-based mental wellness coaching sessions with a mental health expert of their choice in their preferred language.
Individuals can also freely access mindfulness and financial literacy resources that offer various content to help them strengthen their minds, improve their finances, and better their mental well-being.
To enhance protection against the long-term effects of mental health concerns, FWD also launched The One for Mental Wellbeing, a one-year life insurance plan with customizable benefits for accidental death and critical illnesses associated with mental health conditions, including cerebral aneurysms, chronic lung disease, and cancer. Additionally, policyholders get a year-long subscription for mental health support through the ThoughtFullChat app to continue their self-care journey.
Ms. Vandenberghe added, “As the insurer of the next generation, we are committed to offering innovative services that champion the next generation of Filipinos and their mental health while providing financial security as they build their best future and celebrate living.”
These new services complement a recent FWD study highlighting that a significant majority (63%) of Filipinos surveyed recognize mental health as a crucial priority, especially in the face of current economic challenges. With the Department of Health reporting that over 3.6 million Filipinos are affected by mental, neurological, and substance use disorders, more mental health resources are needed now, more than ever.
Celebrate National Mental Health Month this October by taking the free online assessment at the FWD Mind Strength website. Visit the FWD Online Shop to purchase The One for mental well-being in minutes; no medical evaluation is required.
