Daily Fantasy, a fantasy sports platform in the Philippines, has launched “Project Bola,” an initiative to inspire and empower young basketball players. In collaboration with Molten sports equipment brand and UBTG community group, the platform will distribute high-quality basketballs to local communities during the holiday season. Basketball is special in Filipino culture, serving as a passion and unifying force. The initiative aims to nurture the next generation of basketball enthusiasts by providing them the tools to develop their skills and build a love for the game. It aims to strengthen the sport’s presence in the Philippines and empower youth to believe in their potential.

“Daily Fantasy believes that sports have the power to transform lives. Through this project, we aim to provide children the opportunity to dream big, come together as a community, and grow their passion for basketball. We’re proud to contribute to their journey and help grow basketball in local communities,” said Carlos Molina, Brand Marketing Manager of Daily Fantasy.

The initiative, launched in partnership with Molten’s industry-leading sports equipment and UBTG’s grassroots basketball advocacy, goes beyond distributing equipment. By supporting local communities with quality resources, “Project Bola” aims to create avenues for skill development, inspire confidence, and spark aspirations among Filipino youth.

“Our goal is to provide the best possible experience for our fantasy sports users and the communities we serve. Just as Molten sets the standard for sports equipment and UBTG uplifts the grassroots basketball scene, we at Daily Fantasy are committed to enhancing the overall sports experience by offering exciting, engaging, and rewarding platforms for fans,” added Molina.

The basketball distribution activity has visited Tondo, Taguig City, Pasig City, Quezon City, Caloocan City, and Rizal communities throughout the holiday season. It is set to continue in communities within and outside Metro Manila, including Pampanga, Bulacan, Quezon Province, and Batangas. Community events are also planned to promote unity and celebrate basketball to unite people. 

Daily Fantasy is also introducing exclusive promotions for its users as part of its holiday initiatives. From November 25 to December 31, 2024, players can access a unique promo code for free gameplay. Additionally, users can win exciting prizes from December 13 to December 24, 2024, including NBA City Edition Jerseys, Nike basketball shoes, and New Era Caps.

For more information about “Project Bola” and Daily Fantasy, visit http://www.playdailyfantasy.com.