In recent years, Plains and Prints has taken its adoring fans to sartorial experiences in the most exotic destinations, with designs and prints that celebrate the love and passion for travel. For Holiday 2022, the homegrown local fashion brand sets its sights to the City of Lights, Paris, with a unique collection inspired by the by Emily in Paris, the hit Netflix series produced by MTV Entertainment Studios
It’s a perfect match, bringing a whole new demographic of young fashionistas with a flair for individuality, color, and print. Having been in the fashion business for 28 years, Plains and Prints has been part of the wardrobe of women of all walks of life, creating a lane that is distinguishable from the rest. This season, it breathes everyday elegance for a new breed of fashionistas, just like Emily.
“The diverse and stylish characters of Emily in Paris are a treasure trove of inspiration that inspire women all over the world.” says Roxanne Farillas, owner of Plains and Prints. “Fashion was a device in the series that allowed each character to be easily identifiable, to showcase their personalities, and at the same time, allow us to dream and relate with them.” She adds.
The collection is packed with colorful pieces and must-have staples that easily integrate with a woman’s wardrobe. Plains and Prints has always been identified with specially designed prints and colorful offerings, elevating classic lines and silhouettes with a certain je ne sais quoi (something that cannot be easily described). The collection is a fashion celebration, featuring colorful prints, festive silhouettes, and must-have separates that celebrate the fun in fashion. Just like Emily in Paris, it is all about being uncompromising about one’s personal style, standing out, and allowing one to express their persona and uniqueness through fashion.
From sealing deals during business lunches, walking around downtown with a Pain au Chocolat, to arriving at glamorous evening events, the brand-new Plains and Prints | Emily in Paris collection elevates everyday dressing with lots of flavors, versatility, and elegance. With the show returning for its third season on December 21st, the brand-new Plains and Prints | Emily in Paris collection is bound to further capture the hearts of fashion lovers. Catch the exclusive preview of the collection online via plainsandprints.com and ZALORA on December 12 and visit the pop-up store at Shangri- La Plaza Mall from December 12 to 14 at Level 2, Grand Atrium and December 15 to 29 at Level 1, Main Wing. Shop the collection in stores nationwide and online starting December 14, 2022.
