Beko, a leading global company, is committed to a sustainable future. The company believes that healthy living depends on a healthy planet, and all actions are steps towards this goal. Beko has been ranked 44th out of 100 companies globally in TIME Magazine and Statista’s first-ever list of the most sustainable companies, scoring 75.68 out of 100. The company aims to solidify its position at the forefront of sustainable manufacturing. Beko Philippines is proud to support its sustainability vision within the Filipino community, partnering with Green Media Events’s second element series, Water Run, on July 14.

The advocacy of the run on environmental stewardship is close to the heart of Beko’s commitment to sustainability, as some proceeds from the event were provided to Pawicare, an independent group helping in marine turtle protection and conservation. Beko also traveled to Pawicare in San Narciso, Zambales, to learn about the importance of saving baby marine turtles and donated Beko appliances that will provide practical convenience to the volunteers.

Beko supports Pawicare Beko Runs for Sustainability with Water Run and Pawicare

Beko employees also united for the project by joining the run and organizing fun activities for over 6,500 runners, which enhanced the overall experience and increased the event’s excitement. Participants visited the Beko booth, where they were treated with pre- and post-run caffeine fixes. They experienced how to make freshly made coffee firsthand using the Beko coffee machine to customize the free drink to their liking. Participants also snapped photos in the booth to win free Beko appliances.

“We believe that behind Beko’s success is its commitment and focus on sustainability. We consistently look for better materials, manufacturing processes, and technologies to create reliable and powerful home appliances that give you comfort, so when you use Beko appliances, you know that you are also contributing to taking care of the planet,” shared Arel Atakol, APAC Managing Director, Beko.

Beko raffle winner photo courtesy of Running Photographers Beko Runs for Sustainability with Water Run and Pawicare

As Beko continues to pursue its sustainability goals, it will strive to develop further and provide home solutions that care for every home, including our planet, ensuring a healthier environment for future generations. 

To learn more about Beko’s Sustainability efforts, follow @bekoph on Facebook and Instagram or go to http://www.beko.ph.