AirAsia rewards, a loyalty platform of Capital A, has partnered with SM Advantage Card (SMAC), the Philippines’ largest retail loyalty program, to provide members with more rewarding ways to enjoy their points. The partnership, “My SMAC, My MOVE,” allows members to convert their points into AirAsia points or AirAsia points through the AirAsia MOVE app, further expanding the company’s presence in ASEAN.

“We are excited to team up with the Philippines’ biggest loyalty program to offer a truly rewarding experience for both SMAC and AirAsia rewards members,” said Nicole Tan, Chief Business Officer of AirAsia rewards. “This partnership allows members of both programs to maximize the value of their points, whether by turning everyday shopping into travel adventures or using AirAsia rewards for more shopping perks.”

With AirAsia points, members can unlock not only AirAsia flights but also flights with over 700 airlines, hotel stays, and exclusive travel and lifestyle perks—all seamlessly redeemable through the AirAsia MOVE app. This partnership is aimed to elevate the experience of both travelers and frequent shoppers, making every purchase more rewarding.

“We are excited to launch this collaboration with AirAsia rewards,” said Patrick Cua, Chief Operating Officer of SMAC. “By combining shopping and travel rewards, we’re enhancing the value of our loyalty program and offering more meaningful experiences to our members.”

Meanwhile, Ricky Isla, CEO of AirAsia Philippines, shared, “We are positive that this partnership will further boost the appetite of travel tourism in the country.  This reflects our commitment to making travel more accessible and rewarding for Filipinos.”

Unlock endless possibilities by instantly converting SMAC points to AirAsia rewards or vice versa. Shop more, travel more, and make every moment rewarding.

For more information on AirAsia rewards and SMAC programs, download the AirAsia MOVE app and visit the SMAC website at smac.ph.