Avon’s research also finds that an increasing number of Filipinas believe that high-quality items are synonymous with higher prices, notably for cosmetics (68%) and skincare (74%) products. However, the consequences of the global recession are more pronounced, since more than half (59%) of Filipinas have either moved to cheaper brand alternatives or have plans to do so. Fortunately, transitioning to more cheap makeup, skincare, and scent does not necessarily need sacrificing quality. Customers in the Philippines have shifted from high-end luxury products to more cheap, yet high-quality Avon alternatives, such as:
Avon’s Far Away Classic Eau de Parfum features fresh, juicy aroma of peaches, bouquets of orange and jasmine florals, and Madagascan Vanilla which adds a layer of luxury that indulges any desire to explore further. Crafted by expert perfumers behind some of the most popular premium fragrances on the market, Far Away Classic offers impeccable quality at an irresistibly affordable PhP 905.
Avon Anew Renewal Serum is powered by Avon’s world exclusive Protinol technology. The ground-breaking serum at just PhP 1,099, is clinically proven to restore years of collagen loss, whilst delivering 7 powerful age-defying benefits in 7 days.
Avon Ultra Lipsticks is an absolute beauty favorite—one is sold every 3 seconds globally. The newly-reformulated collection now boasts of 26 bold shades that give either an ultra matte or ultra creamy finish, plus a Mocha Crème aroma. Now infused with a nourishing blend of luxury oils: Avocado Oil, Sesame Oil, and Vitamin E, it will give lips a dreamy comfort. it also comes in a new bullet-shaped precision tip, so every swipe nourishes the lips with no mess. Don’t be just extra, be Ultra at just PhP 299.
“Around the world, women and their families are feeling the pressure of the increasing cost of living. With 98% of women globally affected, we must support each other where we can,” comments Avon Global CEO Angel Cretu. “At Avon, we have a long history of doing beauty differently, creating top quality makeup, skincare and fragrance products without the luxury price tag – whilst offering women the chance to transform their lives for the better by earning and learning on their own terms.”
For more information on the latest beauty innovations from Avon scientists at an affordable price, visit www.avon.ph.
