Rakuten Viber, a global messaging platform, has introduced new solutions to enhance user authentication and reduce fraud. The platform offers one-time passwords (OTPs) for secure and seamless authentication, with templates designed to increase conversions. Businesses can send encrypted OTPs at lower costs than SMS and at a pre-defined delivery time. Users can copy the PIN code in the chat without opening Viber, enabling a fast and frictionless authentication process.

SecurePlus messages add an extra layer of security by checking the recipient’s number to confirm it’s not flagged for potential fraudulent activity. Private and sensitive information, such as transaction details and bank statements, is only delivered once verified in real-time. This solution is now available globally to meet the growing demand for advanced security in financial institutions and other industries handling sensitive customer information.

These new updates are complemented by Rakuten Viber’s recent SOC 2 Type II certification, a rigorous security audit that validates the app’s robust data protection measures. As one of the top three messaging and calling apps rated for security by Stiftung Warentest, Rakuten Viber provides encryption in transit for communications between businesses and users, while maintaining end-to-end encryption for private and group chats as well as private calls. Rakuten Viber’s enhanced security means that private messages are never stored on the super app’s servers and that all connections remain HTTPS-secure.

“Security is a part of Rakuten Viber’s DNA,” said Cristina Constandache, Chief Revenue Officer at Rakuten Viber. “As 60% of online customers now prioritize security and transparency in communications with businesses, it is imperative to redefine trust. Our new solutions reinforce our commitment to safeguarding every brand-user interaction while solidifying our role as a secure super app. Our mission is to create a platform where everyone can engage seamlessly, with confidence in the privacy and integrity of their communications.”

The new security solutions are available to businesses worldwide on demand.