Samsung has significantly impacted Filipinos’ lives and homes for the past 25 years. The global brand, which began in 1998 with the establishment of Samsung Electronics Philippines Corporation, has made a lasting impact on consumer behavior and interaction with the world. With its extensive range of technologies, devices, and appliances, Samsung has earned a special place in the hearts of Filipinos, who believe in its commitment to creating superior products for a better society.
Samsung’s presence in the country has been marked by a series of innovations that have significantly shaped Filipino lives across various aspects of daily routines and entertainment.
Elevating home entertainment
Samsung has been a pioneer in providing a theater-like experience to Filipino homes through its range of televisions. In 1998, it introduced the 55″ projection TV, followed by the popularization of LCD TVs in the early 2000s. In 2006, the Bordeaux TV revolutionized entertainment consumption with its lightweight form factor and sleek design. It sold over one million units within six months, making it the first time Samsung ranked #1 in the global television market. Samsung continues to innovate with new technologies, including Neo QLED and OLED TVs and Sound Devices, ensuring immersive cinematic experiences for Filipinos.
Similarly, Samsung innovated the gaming industry with its line of monitors. A prime example for this is the Odyssey Ark, which features a whopping 55” screen with Quantum Matrix Technology and Quantum Mini LED for a crystal-clear gaming experience. The curved screen wraps around the field of vision for maximum immersion.
The newest product to join the Odyssey series is the OLED G9 – with a 1800R’s curved display that provides a wider field of view and ultimate immersion into any gaming world. It boasts remarkable visuals, smooth and responsive gameplay on a 32:9 aspect ratio for multiplayer gaming or open-world virtual adventures. On top of this, the built-in Smart Hub of the Odyssey OLED G9 allows access to popular streaming apps like Netflix, Disney+, YouTube, creating a space-saving alternative to stream video contents from the cloud instead of downloading them.
Enhancing Filipino daily routines at home
Samsung has been delivering home innovations that cater to diverse lifestyles in Filipino homes. Its appliances, including washing machines, refrigerators, microwave ovens, and vacuum cleaners, have made daily chores more convenient and efficient. In 1999, Samsung introduced its first inverter washing machine, which removed stubborn stains using a vertical current and waterfall-like flow. The brand has introduced cutting-edge technologies like AI Ecobubble, AI Wash, and AI Control, setting the industry standard for intelligent and efficient laundry care. Samsung’s commitment to catering to different lifestyles is evident in its refrigerator line.
For instance, the brand paid attention to energy-saving features, like the Digital Inverter technology. This automatically adjusts the speed in response to cooling demand, saving energy up to 50%. Up to 20-year warranty on select refrigerators and washing machines promises long-term savings.
When it comes to form and design, Filipino families can choose from a variety of refrigerators, from French Doors and Side by Side, to Top and Bottom Mount Freezers. Samsung further elevated the aesthetic of its refrigerators with its Bespoke line that offers a unique, modular design concept that adds elegance and personality to any kitchen by allowing homeowners to customize the color, material, finish, and modules.
Meanwhile, the brand’s game-changing smart refrigerator with a built-in screen, the Samsung Family Hub, keeps families connected anytime, anywhere. With this future forward technology, Filipino households can control smart appliances and devices with ease, get all the benefits of Bixby built-in, and easily share pictures, videos, and drawings with Google photos.
And, of course, one could not forget the strong impression on Filipino homes Samsung has delivered through its range of air solution innovations. One of its landmark creations is the WindFree™ Cooling technology. It is the only system that uses “still air” to create an evenly cool and comfortable environment without an uncomfortable draft.
Filipino families have stayed comfortable during hot summer months with the Split-Type Inverter Air Conditioner. The inverter technology offers efficient cooling while reducing energy usage by up to 73%.
Silver anniversary sale
Samsung is celebrating its 25th anniversary with a massive Silver Anniversary Sale until September 30. Customers can enjoy great deals on TVs, sound devices, monitors, digital appliances, and air conditioners. Families can save up to Php 104,000 on Samsung TVs and receive premium freebies like a Q Soundbar worth Php 33,999 and a one-year Premium Access subscription to Disney+ worth Php 2,950. The Q Soundbar also comes with a discount of up to Php 8,250, enhancing the viewing experience. Samsung’s commitment to innovation and tradition in the electronics industry is evident.
Homeowners who want to upgrade their homes can enjoy discounts of up to Php 25,000 on select Digital Appliances. These also come with a free 41 sqm Air Purifier worth Php 10,995. Air conditioners are also up for grabs with discounts of up to 50% off.
Until August 31, gamers can save up to Php 54,250 when they purchase the 55″ Odyssey Ark monitor.
Discover how the brand has made daily routines and time at home more seamless for the past 25 years. Be a part of Samsung’s legacy in the Philippines with the Silver Anniversary Sale which runs until the end of September. For more information, please visit Samsung.com/ph.
