UNIQLO has launched a limited-edition Summer 2024 collection in collaboration with Finnish lifestyle design house Marimekko. The collection features simple, comfortable UNIQLO pieces with unique and bold Marimekko prints. The collection includes archive patterns from the 1950s, 1960s, and 1970s, including Maija Isola’s Melooni, Pentti Rinta’s Asema, Maija Isola’s abstract floral print Ruukku, Katsuji Wakisaka’s Demeter, and the wavy Lirinä. The collection offers a variety of prints, from bold stripes to abstract florals, perfect for the summer days ahead. The collection is set to be launched on May 10th.
The new collection offers a wide array of dresses perfect for summer outfits and matching accessories, from bucket hats, canvas slip-ons and round mini shoulder bags to other playful accessories. In addition to WOMENS and GIRLS items, the new collection also includes items for babies. The perfect summer outfit can be coordinated sets of matching prints or a mix of comfortable shirts, T-shirts, and skirts.
On Friday, May 10, 2024, select items will be available in all UNIQLO stores in the Philippines, including UNIQLO North Edsa, Ayala Malls Vertis North, U.P. Town Center, Ayala Center Cebu, Manila Bay, SM Mall of Asia, SM Aura Premier, C3 Annex, SM Megamall, SM Lanang Premier, Evia, Alabang Westgate, Nuvali Sta. Rosa, and Manila Global Flagship Store.
Special website: https://www.uniqlo.com/ph/en/contents/collaboration/uniqloxmarimekko/24ss/
Product lineup: WOMENS 8 items, GIRLS 2 items, BABIES 3 items
| Item | Price | Item | Price | |
| Women’s Linen Blend Skirt | Php 2,490 | Girls’ Camisole Dress | Php 1,290 | |
| Women’s Linen Blend Open Collar Shirt | Php 1,490 | Girls’ Sleeveless Dress | Php 1,290 | |
| Women’s Graphic T-shirt | Php 790 | Babies’ Sleeveless Dress | Php 790 | |
| Women’s Graphic Sleeveless T-shirt | Php 990 | Babies’ Graphic T-shirt | Php 490 | |
| Women’s Round Mini Shoulder Bag | Php 790 | Babies’ Cropped Leggings | Php 390 | |
| Women’s UV Protection Bucket Hat | Php 1,490 | |||
| Women’s Canvas Slip On Shoes | Php 1,990 | |||
| Women’s V-Neck Sleeveless Flare Dress | Php 2,490 |
Meet the Marimekko designers:
Maija Isola (1927–2001) began her career in 1949 as a fabric designer at Marimekko’s predecessor, Printex, and continued for 38 years. She designed more than 500 patterns for Marimekko, laying the foundation for the company as a print house. She lived an unconventional life for her time, painting what she encountered while traveling across Europe, North Africa, and America, creating many patterns and color pallets in the process.
Meanwhile, Pentti Rinta joined Marimekko in 1969 as a fashion designer. He remained with the company until 1987, designing many bold and colorful Marimekko prints. In the 1970s, Pentti’s work at Marimekko was featured in fashion magazines worldwide.
Moreover, Japanese designer Katsuji Wakisaka created several patterns for Marimekko from 1968 to 1976, and again in 2001. His designs are characterized by a playful approach to pattern composition, and a vivid and dynamic color palette.
Lastly, Vuokko Eskolin-Nurmesniemi worked at Marimekko from 1953 to 1960. The architectural, clean lines of her designs transformed the conventional perception of fashion in the 1950s. Her most renowned designs include timeless classics such as the Jokapoika shirt (1956), Marimekko’s longest continuously produced garment.
