P-Pop stars SB19 and rapper Gloc-9 have released a joint single, “KALAKAL,” on digital music platforms worldwide. The collaboration pushes their artistry in a bold direction, combining star power and dynamism. SB19 first approached Gloc-9 for a potential partnership after performing together at the PAGTATAG! Finale concert. The track is available worldwide via Sony Music Entertainment on all digital music platforms.
“What sets this collaboration apart from anything that we’ve done before is that we took it upon ourselves to be as involved as possible from the beginning of the creative process,” the GENTO hitmakers share in a press statement. “Aside from brainstorming from scratch, we were hands-on in sharing our melodic and lyrical ideas. Sir Gloc-9 also approached the material with his creative stamp and further solidified the storytelling aspects of our final output. The result is something that we’re excited to share with our music fans: a rousing chant that brings out the best of both worlds in uniquely inspiring ways.”
All members of SB19 and Gloc-9 contributed individual songwriting parts and verses on “KALAKAL” while putting their collaborative hats together in coming up with the chorus and hooks. The five-piece pop act admits that the iconic hip-hop star’s presence motivated them to write from a place of vulnerability and truth while considering the production’s anthemic aspects.
“We’ve always wanted to make a song that resonates with people of varying generations, a material that will encourage them to beat their chests out and sing along in their full emotional glory,” SB19 explains. “KALAKAL, with its impactful instrumentation and earworm appeal, was made in pursuit of authentic human connection.”
More than shining a light on unique Filipino consumerism, “KALAKAL” is a powerful track showcasing their empowerment and longevity journey. It also chronicles their story of building their legacy as artists through years of hard work, perseverance, humility, and pure talent.
Gloc-9 adds, “This song is all about believing in your own craft. Despite being years ahead of them, I was actually inspired by SB19’s level of dedication and confidence. I also admire their willingness to learn and explore ideas that may not necessarily reflect the way they work. I would love to collaborate with them again if given a chance.”
Stream SB19 and Gloc-9’s new single “KALAKAL” via Sony Music Entertainment.
As part of their ongoing campaign to promote “KALAKAL” on a grassroots level, SB19 partnered with select local businesses to engage its followers in exploring the deeper meaning behind the song through the member’s individual preferences. For more information, check out the social media pages of SB19 and Sony Music Entertainment Philippines on how to join for a chance to win a special prize.