DeMellier’s Pre-Spring 2025 collection showcases power, purpose, and soft-structured elegance in London. The collection is captured by Umit Savaci at the iconic Leadenhall Building, featuring Ajah Angau Jok against a stunning view of London’s Financial District. The collection features strong silhouettes and a commitment to craftsmanship, with clean architectural lines complementing the softness and sophistication of each design. The Hudson and The New York Shoulder, introduced in new and classic tones, evoke a sense of formality tempered by relaxed ease and modernity.

This elevated everyday bag seamlessly combines style and function, featuring all the hallmarks of DeMellier’s iconic New York family—hand-folded gussets, beautiful gold belted hardware, and luxurious gold-rated Italian leathers. Subtle newness is introduced through curved top edges and distinct, capacious proportions, ensuring true day-to-night versatility without compromising sophistication. Designed for effortless wear, The Hudson can be carried in hand, under the arm, over the shoulder, or as a crossbody.

midi new york black small grain PS25 campaign DeMellier Unveils Pre-Spring 2025 Collection

The New York Shoulder is a directional, fashion-forward style with a unique elongated silhouette and statement carry handles, brought to life by a contemporary spirit. Expertly handcrafted, this bag not only complements any look but also meets the practical demands of carrying daily essentials. A standout piece for the new season, it features signature details from the New York collection and is crafted from sustainable Italian leathers, available in both lizard-effect and small-grain finishes.

With a curated selection of sustainable materials and a timeless color palette of Black, Tan, and Off-White, this season introduces a sumptuous new Caramel tone in smooth gold-rated Italian leather and suede. Additionally, signature styles welcome Lizard-Effect in both Grey and Black—a bold, vintage-inspired printed leather specially developed for DeMellier in Tuscany, Italy.

Each piece in our collection is conceived by our all-female London design team to make women feel special. At DeMellier, we aim to not only promote equality but to serve as a platform that empowers and celebrates women.

Hudson mocha suede and smooth PS25 campaign DeMellier Unveils Pre-Spring 2025 Collection

All DeMellier pieces are ethically handcrafted at our trusted factories in Europe, using the finest sustainably sourced materials. Our leathers are all gold and silver-rated by the Leather Working Group and are a by-product of the food industry that would otherwise go to waste.

Giving back is at the core of our DNA. For every item that is purchased, we fund lifesaving vaccines and medical treatments for children in need through our permanent charity initiative, ‘A Bag, A Life,’ in collaboration with SOS Children’s Villages. So far, we have funded over 1,000,000 vaccines.

DeMellier is a London-based award-winning handbag brand founded by Mireia Llusia-Lindh in 2017 with the vision of doing things differently: to design ethically and sustainably made handbags that would make women feel empowered, all while giving back to those less fortunate.