People have been spending more time now looking at their screens, especially as schools and work have shifted virtually. As a result, there have been increased cases of eye strain, eye fatigue, and myopia progression. This year, Essilor celebrates better vision with World Sight Day and its mission to help everyone in the world to “see more, be more and live life to its fullest”
“Our sense of sight is essential to our day-to-day living. But with increased screen time during the lockdown, we were exposed to UV and harmful lights, we have pushed our eyes to the limits which may have led us to experience eye strain and eye fatigue more often,” said Jinky Navo-Palteng, Marketing Manager of Essilor Philippines. The celebration of World Sight Day reminds everyone to visit their eye doctor regularly and good eye health habits.”
In a recent media press conference, Essilor Philippines Lens Consultant Dr. Anthony Ayson gave insightful presentations and discussed eye health and how Essilor has improved lives with better eyesight through its various brands like Varilux and Crizal.
In celebration of World Sight Day 2021, Essilor has lined up a series of exciting events. It will kick off with the EssiLove: Celebrate Better Vision Night, a digital concert featuring Ben&Ben to raise awareness about poor vision and the need for a regular eye exam. The online concert treat will be aired live on Essilor’s official Facebook page at www.facebook.com/EssilorPhilippines on October 14 at 7 pm. Essilor also developed a Facebook profile banner that users can post along with their profile pictures to raise awareness on better eye health.
Viewers can get the chance to win exciting giveaways from Essilor when they share a selfie while watching the EssiLove Night and post it using the hashtags #WorldSightDay and #EssilorwithBen&Ben or they can also opt to join the digital quiz, answering questions alongside the Ben&Ben performance.
“As a leader in the eyecare industry, we are committed to promoting World Sight Day among our stakeholders in a powerful way,” said Essilor Philippines Consumer Marketing Executive JV Velasco.
In addition to celebrating better vision, Essilor has extended its Multi Pair Promo where customers who buy one (1) prescription eyeglasses can purchase 50% off on the second pair until December 31, 2021. They can visit and book an appointment online at our partner optical shops at www.essilor.com.ph.
Go and give your eyes some TLC with Essilor. To know more, follow @EssilorPhilippines on Facebook or visit www.essilor.com.ph
