Guess Jeans continues to mine its archives for the Guess Originals Spring 2021 collection. The rich assortment of approachable, affordable pieces with the brand’s signature ’90s aesthetic is inspired by the California surf scene, which explores timeless silhouettes in a modern way. The collection features surf-inspired graphics from the archives and brings relaxed ensembles for both women and men.
Take a look at the campaign imagery lensed by fashion photographer Sam Dameshek featuring models Bianca Rojas, Amenah, and John Hein. Styled by Tyler Adams, with hair and makeup by Christina Virzi.
Pastel hues take over the silhouettes, making them ideal clothing from cooler transitioning to warmer months. The women’s capsule arrived in the form of cropped tees and classic ringer T-shirts crafted from organic cotton. This includes a lightweight terry cloth sweatshirt, sweatpant, and sweat short set. For those who are bored of living in sweats, the lightweight stretch luxe stripe dress and biker shorts are perfect for lounging around at home in style. Rounding out the women’s offerings are the cropped mom jeans, high-rise jeans, and carpenter fit denim.
A selection of iconic striped tees, tanks, crinkle nylon shorts, slim and straight leg denim, as well as the new carpenter-inspired jean in light, dark, and black washes sums up the men’s line. Jogger pants, hoodies, and crew neck sweatshirts return in gray, black, and white, providing a laid-back style. All denim pieces from the Guess Originals seasonal offering also feature the iconic triangle logo on the back pocket.
In addition, Guess introduces its Guess Originals Kit Program where each silhouette included in the program emphasizes premium denim and heritage styles from the brand’s design archives. The Kit pants are an assortment of elevated light twill cargo pants, light chino khaki woven pants as well as light to dark stonewash denim. The Kit Program also includes chambray shirts and pocket tees for men. The women’s GO Kit Program offers a variety of ribbed tanks, bodysuits, mid-thigh shorts, as well as a light and dark stonewash denim jacket.
Guess Originals is now available at select Guess stores. To know more, visit www.guess.com/ph
