| London UK Anthropics has launched Zyler Virtual Try-On for Menswear, a virtual fashion try-on technology that enhances consumer shopping by allowing customers to upload a headshot, enter measurements, and see themselves wearing the outfit on the screen. This has led to increased browsing time and higher engagement among Zyler fashion retail partners.
Powered by the latest research in Artificial Intelligence, Zyler creates a lifelike virtual representation of the user, allowing them to see how different garments fit and look on their unique body shape. Commenting on the launch, Alexander Berend, CEO of Anthropics, expressed excitement about the potential impact of Zyler Virtual Try-On on the men’s fashion industry, stating, “We believe that Zyler will transform the way men shop for clothes online. By combining advanced artificial intelligence technology with a user-friendly interface, we aim to provide an unparalleled virtual try-on experience.” |
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| This innovative solution not only sets retailers apart in a competitive market but is also a valuable tool for driving customer engagement, satisfaction and loyalty.
Expanding Zyler Virtual Try-On for menswear from an in-store installation, as, for example, currently used by Larusmiani – an iconic Italian bespoke menswear retailer – to an online offering is a natural move. |
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| To learn more about Zyler Virtual Try-On, please visit: www.zyler.com. Please contact press@zyler.com with any media queries. |
