Luxury Maison introduced its latest mountaineering timepiece devoid of all oxygen and other timepieces at an event in Geneva attended by VIP guests including mountaineers Nimsdai Purja and Reinhold Messner, Tom Felton, Pierre Niney, Justin O’Shea, and models Jordan Barret, David Gandy, Stella Maxwell, and Lucky Blue Smith.
Montblanc hosted a special evening to mark the launch of its new timepieces at Watches & Wonders, including the Montblanc 1858 Geosphere Chronograph 0 Oxygen LE290 featuring a brand-new chronograph movement with zero oxygen. Taking watchmaking to new heights, the timepiece was worn for the first time by mountaineering superstar Nimsdai Purja who will be taking the new watch on his upcoming expedition to the summit of Mount Everest without supplemental oxygen, putting the timepiece through the ultimate test.
Guests joined Laurent Lecamp, Managing Director Montblanc Watch Division and WorldTempus Editor-in-Chief, Suzanne Wong in an inspiring panel discussion with Nimsdai Purja MBE on his journey to conquering the world’s highest peaks.
“As a mountaineer, I rely on minimal, reliable equipment, so I am excited that Montblanc has developed this watch to accompany me on my expedition. Not only is it a beautiful timepiece, but it is totally solid—there’s no oxygen so it eliminates fogging—it performs when you need it most. I’m looking forward to taking this up Everest.” said Nimsdai Purja.
Record-breaking mountaineer Nimsdai Purja was joined at the Montblanc booth by legendary mountaineer and Montblanc Mark Maker Reinhold Messner, Tom Felton, Lucky Blue Smith, David Gandy, Stella Maxwell, and Jordan Barrett. Guests enjoyed cocktails and a dinner prepared by Michelin-starred chef Rolf Fliegauf and musical entertainment by The London Essentials.
This year’s Montblanc booth at Watches & Wonders was inspired by the beauty and wonder of mountain glaciers featuring an ice sculpture and frozen textures, the perfect backdrop for the introduction of the Montblanc 1858 Iced Sea Automatic Date, the Maison’s other major watchmaking novelty for 2022. Montblanc first-ever sports diving watch features a “frozen” dial inspired by the glacial lakes of the Mont-Blanc Massif and the captivating texture of the ice with its interlocking network of crystals that have been frozen in time for millennia.
During Watches & Wonders, Montblanc reaffirmed its commitment to protecting the mountains and its glaciers for future generations by announcing a donation to Nimsdai’s Big Mountain Clean Up, an initiative of his Nimsdai Foundation aimed at addressing the waste generated by the increasingly popular mountain expedition culture by providing full time, seasonal cleanup teams on all widely climbed mountains around the globe paired with associated regional recycling and educational initiatives. In addition, Montblanc has become a founding partner of the Foehn Fund, supporting educational programs for young people on mountain preservation and climate change to protect the alpine ecosystem around Mont Blanc.
Montblanc is available at Rustans, Greenbelt 5, City of Dreams, Resorts World, and www.rustans.com
