This Mother’s Day, Swarovski is celebrating diversity and inclusivity, the wisdom and guidance of Moms around the globe and launches the campaign “Love, Mom”.
Giovanna Engelbert, Swarovski Group Global Creative Director said “There’s no one way to be a mother, to love like a mother, so this Mother’s Day Swarovski celebrates the many forms a mother’s love can take and that incredible connection between a mother and her child.”
THE WONDER OF EVERY MOM
Just as there is no one size fits all for motherhood, there is no single dedicated product to celebrate them, at least not for Swarovski. So, to celebrate the multi-facets that is being a mom, the brand’s Mother’s Day range is as individual as every mother out there.
MILLENIA. Wardrobe fundamentals never looked so chic! A forward-focused wonder in a range of juicy hues, what began as an elegant everyday jewelry range now embraces body chains, eyewear, and even pens through to watches. Expanding the coveted family, the new touches of rainbow refinement enhance the crystal lifestyle portfolio.
LUCENT. Bold and audacious, the Lucent family celebrates empowering energy and playful awareness. Highlighting our fantastic array of colors and shapes, the range is extended with bold new hoop earrings, in square and round, a brilliant new watch design in five vibrant colors and the Lucent Pen.
CHROMA. Exploring geometry rhythm and symbols through crystal layering, deconstructed prisms and multi-color creations, gemstone and jewel-like colors appear in two necklace varieties with the introduction of aesthetically beautiful, elegant and eye-catching hair accessories in three new styles.
CONSTELLA. The future’s so bright one will have to wear shades. Introducing two new celestial eyewear styles to join the captivating Constella Hoops and earrings from Collection II.
CURIOSA. Playing with proportions in intricate and inspirational designs, engineered structures are transformed into unexpected shapes, transporting necklaces, rings, and brooches from Collection II, while introducing covetable hair and eyewear accessories to further the fabulousness.
GEMA. Step into the light with our three new elevated eyewear designs – the perfect additions to the beloved Gema family. Brimming with magic, the twinkling glimmer of the pieces extended into Collection III with a range of jewelry and earrings to show off Swarovski’s range of cuts and colors in a kaleidoscope of prismatic joy.
VITTORE. Renowned for pioneering precision-cut stones, Swarovski extends the Vittore range with new silhouettes, rose-gold tones and the refined Swarovski crystal 125th-anniversary cut, arranged in brilliant rows for maximum luster.
With an array of designs, featuring pendants, chokers, earrings and bracelets, the families are more than just a piece – it is a piece from one’s heart to theirs.
In the Philippines, Swarovski is available in Rustan’s Alabang, Rustan’s Makati, Rustan’s Shangri-La, and Rustan’s Ayala Cebu. Swarovski is also available through boutiques owned and operated by Stores Specialists, Inc. located at Alabang Town Center, Glorietta, Newport Mall, TriNoma Mall, The Podium Mall, Power Plant Mall, and SM Mall of Asia. Follow @ssilifeph and @rustansph on Instagram for more information.
