Sparkling jewelry is the focal point of Swarovski’s Valentine’s Day advertisement in each of the images. If you want to express yourself, celebrate a friendship, or reveal a deep feeling, Swarovski encourages you to do so through its designs.
Symbols of Love
Tying Valentine’s Day together with a ribbon-inspired theme is Swarovski’s glittering Volta family. At once, the familiar shapes of love are brought to life, including delicate bows and radiant hearts, all exuding undeniable attraction. These unique pieces are crafted with true passion: Volta heart pendants, bracelets, and earrings deliver a twirling pavé of clear crystals; Volta bow necklaces, chokers, bangles, and earrings wrap love in elegance and grace, each featuring bright crystals set in place using the chattonage technique; and a Volta LOVE necklace delivers emotion in full effect, with a floating ribbon that unfolds before your eyes.
From the Matrix family, heart-shaped rings and earrings complete the adorable range, providing multiple layers of Valentine’s style.
Passion Turns Pink
To vividly color the Valentine’s Day campaign, Swarovski has imagined an evocative pink design which runs through every touchpoint. Most prominent are the metallic busts that are positioned in retail locations across the world. Although classical in form, they celebrate real people in real world situations, and wonderfully demonstrate the captivating look of the season’s jewelry.
This same sense of magic has been translated in the campaign’s imagery, which is ignited in pink with head-turning portraits set in contrast against the bright metallic jewelry pieces.
The collection will be available in-store and online at trunc.ph. In the Philippines, Swarovski is available in Rustan’s Alabang, Rustan’s Makati, Rustan’s Shangri-La, and Rustan’s Ayala Cebu. Swarovski is also available through boutiques owned and operated by Stores Specialists, Inc. located at Alabang Town Center, Glorietta, Newport Mall, TriNoma Mall, Power Plant Mall, and SM Mall of Asia. Follow @ssilifeph and @rustansph on Instagram for more information.
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