Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, introduces its newest brand ambassador, Kim Chiu, alongside the launch of the 10.10 Brands Festival, its biggest brands sale of the year. The famous actress, dubbed the Princess of Philippine Movies and TV, will feature in Shopee’s new TV commercial and many exciting in-app activities.

10.10 Launch PR Main KV Shopee debuts Kim Chiu as brand ambassador to kick off the 10.10 Brands Festival

Shopee Philippines is happy to welcome one of the country’s top entertainers into the Shopee family, Kim Chiu. Kim’s bubbly, charming personality and love for online shopping both resonate with millions of Filipinos who find joy and excitement in Shopee. This 10.10 Brands Festival, we hope to bring the best brand deals and so much more with our valued and trusted brand partners,” said Shopee Philippines Director Martin Yu.

See more of Kim Chiu this month in these verticals in the Shopee app like Shopee Prizes. Users can find Kim Chiu on in-app games such as Spin & Win and Guess It Right, which they can play to win rewards such as coins and vouchers. Or mini-games and contests with Kim Chiu where users can join the #10BrandFaves contest featuring Kim Chiu for a chance to win 1,000 Shopee coins.

Fans can look forward to more Kim Chiu content such as behind-the-scenes videos on Shopee’s official YouTube and TikTok channels, and Kim Chiu-themed Instagram stickers. Users can also interact with the actress herself during her Twitter takeover on Shopee’s official Twitter account this October 9.

Shoppers can enjoy free shipping with no minimum spend, big brand giveaways, and up to P1,000-off vouchers at Shopee’s 10.10 Brands Festival. Lucky shoppers can win P430,000 worth of prizes, such as vouchers, bundles, newly launched items, and even a lifetime supply of products, from over 30 participating brands.

10.10 Launch PR Diamond Brands Shopee debuts Kim Chiu as brand ambassador to kick off the 10.10 Brands Festival
10.10 Launch PR Big Brand Giveaways Shopee debuts Kim Chiu as brand ambassador to kick off the 10.10 Brands Festival

Shoppers can also look forward to Nestle, Deerma, GoMO!, Lactum, Colgate Palmolive, Shigetsu, P&G Beauty, Garnier, and Belo where they can get discounts up to 80% off, branded items as low as P179, and a gift with every purchase.

Check out different themed sales on Shopee including the Groceries Fair on October 1, Fashion Fair on October 2-3, Mom & Baby Fair on October 4, Work From Home Fair on October 5, Gadgets and Gizmo Fair on October 6-7, and Beauty and Wellness Fair on October 8-9.

At the 10.10 Brands Festival, shoppers can use ShopeePay to buy load, pay bills, and scan to pay. They can activate their ShopeePay wallet and top up through online banking, debit card, and over-the-counter partners to get up to 50% discount on load from Globe, Smart, Sun, and TNT; 50% cashback from Maynilad, PLDT, and a growing list of partner billers; and ShopeePay P1.00 Deals from Puregold, Ultramega Supermarket, Potato Corner, and other partner merchants.

For more information, visit https://shopee.ph/