Four outstanding Taiwan Excellence award-winning companies—Artcera Corp., Yztek Co. Ltd., Taiwan Glass Ind. Corp., and Seda Chemical Products, Co. Ltd., took center stage in the 2021 Household Goods Online Product Launch that was done via Livestream. These amazing companies created the most innovative products and solutions that it hopes will lead to a higher quality of life.
Among the most novel products introduced during the launch include a reusable Travel Mug, a Heat Wave Massager, a Plug-in Stove Safety device, Designer Glassware, and a Smart-Health mattress.
The COVID-19 pandemic has had a significant impact on household consumption patterns and people’s living habits. Since people are spending more time now at home, the demands of housework and home comforts have increased significantly compared to pre-pandemic levels, according to Mark Wu, Executive Director of the Strategic Marketing Department of Taiwan External Trade Development Council (TAITRA), Taiwan’s premier trade promotion organization.
The Household Goods Online Product Launch included short presentations from each of the featured companies:
• Artcera Corp. (Brand Name: Acera) The term ACERA refers to a combination of arts and ceramics. The subjects of every ACERA creation come from Chinese culture rendered with modern design skills. In terms of mugs, the strength of Acera’s mug is its capability to release far infrared rays and negative ions, which give users a pleasurable experience when every time they drink from it. Furthermore, all Acera mugs are stylish and eye-catching. About another of Acera’s amazing products, the Heat Wave Massager, the energy released from the ceramics combined with warm water, enters the body through resonance to rapidly relieve muscle stiffness and fatigue.
• Yztek Co. Ltd. Based on statistics from fire departments in various countries and cities in the world, kitchen fire accidents are the number one cause of fires in the home. To guarantee safety at home, Yztek has invented e+Autoff, the world’s first automatic stove switch-off device. With its exclusive patented automatic fire-off function, you can now upgrade your original gas stove and make it a smart one. What’s more, Yzyek not only provides safety in the kitchen, it also protects the health of people while they cook. Its new invention, the Airenewal System, which came out this year, can turn your normal range hood into another level of smart system range hood that keeps the air clean. The higher the heat is, the faster it works to expel smoke and dirt.
• Taiwan Glass Ind. Corp. (Brand Name: TG) Taiwan Glass is currently the 4th largest glass manufacturer in the world, and established a new brand of tableware and home decoration in 2018—TG. TG targets the younger generation who prioritize the daily quality of life. The product featured during the online launch was its Heat-resistant Water Pitcher Set where its many special features were highlighted. First, the cup matches seamlessly with the pitcher; second, the thin glass allows liquid to flow wide in the mouth; and third, the almost lip-less edge of the cup decreases the oxidation of beverages while drinking. With its simple yet stylish and sleek design, TG has been awarded the RED DOT Design award this year.
• Seda Chemical Products, Co. Ltd. SEDA has its brand called the IMAGER-37, and it includes products such as memory foam mattresses, pillows, seat back cushions, and OA furniture, among others. In particular, mattresses are widely used in many of Taiwan’s most famous hotels and hospitals. As many people may know, the temperature is one of the keys to determining sleep quality. The AeroKaki+ Series Mattress integrates Phase Change Material (PCM) with Temperature-Sensitive and Viscoelastic Memory Foam (TSVMF) to provide the perfect body envelopment, support to the spine, and, most importantly, facilitate internal temperature regulation and control.
Aside from holding informative and innovative virtual events, TAITRA launched the Taiwan Global Anti-COVID-19 Pavilion for the fight against COVID-19. The website features an anti-pandemic products and solutions provider section for information on suppliers or any particular business solutions, where visitors can reach out to more than 2,000 Taiwanese companies. There’s also a Medical Services section that provides information on 20 of Taiwan’s top medical institutions, plus a view of Taiwan’s strategies to stop the spread of the virus. Visit https://www.anticovid19tw.org for more info.
Taiwan Excellence is known for handpicking the best products in the household goods industry and beyond. To learn more, visit https://www.taiwanexcellence.org/en
