Engkanto is creating a culture fueled by passion and energy starting with its own reimagined brand
The Philippines isn’t traditionally known for its beer, but in 2017, that all changed. Engkanto was founded on the idea of taking risks, trying new things, and setting a new standard. We believe that when beer drinkers are presented with better quality, they adopt better quality. With our customers and fans, Engkanto is creating a craft beer community. Some might call it a craft revolution.
Engkanto’s renowned brewmaster, Michael “MJ” Jordan, has lauded the former beer portfolio for its excellent quality. The beers have received multiple recognitions at the prestigious World Beer Awards and Asia Beer Championship in 2021. However, he noticed that the classic appeal and high alcohol levels weren’t connecting well with people new to the craft. And so, a new line-up was made to be more approachable not only in alcohol content but in the exciting, informative, easy-to-identify labels.
Since collaboration is at the heart of great craft breweries, Brewmaster MJ and Team Engkanto worked together with internationally acclaimed artist Dan Stiles and other amazing designers to reimagine what’s possible. The visual artworks on our new labels honor Engkanto’s insanely positive outlook on life and the fun and simple yet intriguing appeal of the new variants.
In brewing the beers for the new portfolio, we have embraced the ideas of using homegrown products, supporting local farms, and seeing the friendly communities. Deep down, we carry the same level of passion and pride as the local farmers and communities we met and we’re looking to do more collaboration with them. As a result, High Hive Honey Ale and Mango Nation Hazy IPA were born.
Keeping our award-winning Engkanto Lager and Engkanto Double IPA beers was also part of our new branding, so we gave them a fresher and bolder look. Live It Up Lager and Green Lava Double IPA pay homage to Engkanto fans since day one, and their striking personality is still indisputable.
As our name comes from the enchanted spirit of our ancestors, We believe that by creating a culture fueled by passion and energy, we are unstoppable. Everyone, from our brewmaster to our cleaning crew, is a valued part of the Engkanto family.
Engkanto didn’t set out to be different. We set out to be ourselves, and that turned out to be different.
