Viber, a global leader in private and secure messaging, has introduced a new feature called Delete Without a Trace, allowing premium users to inconspicuously undo their digital chat prints. This feature, which allows users to send messages without revealing whether recipients have read them, was highly anticipated by users, who were most eager to receive it from other potential offerings in six key markets.
Delete Without a Trace is exclusively available to users of Viber Plus, the ad-free premium subscription service that gives more ways to customize and enjoy communication, boasting verification badges, unlimited sticker access, live support, and other benefits. The standout feature so far, used by more than 72% of the community, is Invisible Mode, which lets users appear offline and pre-screen messages without displaying a read receipt, underscoring their deep value of privacy. Delete Without a Trace will now enhance their privacy options by enabling them to quickly and quietly undo their digital chat print.
“Viber Plus is our commitment to providing users with a user experience that’s not just functional, but also fun and secure,” says Ofir Eyal, CEO of Rakuten Viber. “We will continue to incorporate user feedback to build out fan-favorite features — as we have with Invisible Mode — to maintain customer satisfaction and easy chatting.
Since January of this year, Rakuten Viber has noted a 170% increase in Viber Plus subscribers. Its exclusive features and content are available in 100 countries to Viber’s millions of users.