Philippines Sotheby’s International Realty (PSIR) is the official local affiliate of Sotheby’s International Realty, a renowned international luxury real estate company. The alliance, led by Catherine Ocariz-Florencio and her husband, Thomas Florencio, aims to elevate the real estate landscape of the Philippines on a global scale. By leveraging Sotheby’s international reputation and PSIR’s local expertise, the alliance aims to present the Philippines’ stunning properties to the global marketplace. The Philippines, known for its rich cultural heritage, diverse landscapes, and vibrant communities, offers a treasure trove of properties, which PSIR will ensure receive international recognition.
“In this landmark event, where we will officially launch Philippines Sotheby’s International Realty, we introduce our brand, showcase the unique properties that embody the essence of Philippine luxury living, and share our vision for the future of luxury real estate in our beautiful country,” said Catherine Dianne L. Ocariz-Florencio, managing partner, Philippines Sotheby’s International Realty.
She adds, “On my decision to embrace the brand, after spending more than a decade engaged with high-end luxury properties in the Philippines, I believe it is essential to further enhance this experience by partnering with a globally recognized leader in luxury real estate. This collaboration will allow us to integrate their best practices with our own. Additionally, this partnership will involve national expansion, with plans to establish a minimum of three major offices across Luzon, Visayas, and Mindanao, over the next five years.”
This strategic collaboration stands out for its emphasis on quality, exclusivity, and a profound understanding of the local market dynamics. Philippines Sotheby’s International Realty, with its deep roots in the Philippine real estate sector, possesses invaluable insights into the preferences and expectations of both local and international buyers and investors. This awareness, combined with the prestige and global reach of Sotheby’s International Realty, enables them to curate an exceptional portfolio of properties that cater to diverse tastes and lifestyles.
“Through its exceptional heritage, unrivaled global network, and pioneering expertise, Sotheby’s International Realty defines luxury residential real estate. With the aim of fulfilling each client’s unique lifestyle goals and aspirations, our affiliate teams in 84 countries and territories around the world are dedicated to curating extraordinary experiences, marked by the outperformance that is synonymous with the Sotheby’s International Realty brand. Our expansion into the Philippines represents Sotheby’s International Realty’s continued strategic growth in the Asia Pacific region. The opportunities here are thrilling and immense. So, I’m absolutely delighted to welcome Philippines Sotheby’s International Realty to our global affiliate community. Under the trusted leadership of Catherine Ocariz Florencio, Philippines Sotheby’s International Realty is set to transform the luxury market, delivering next-level services and one-of-a-kind experiences to its distinguished clientele,” said Chris Palumbo, head of region, Asia-Pacific (APAC) region, Sotheby’s International Realty Affiliates LLC.
The official launch of the Philippines Sotheby’s International Realty was held at The Peninsula Manila Hotel, garnering strong support from esteemed luxury real estate developers. Among them, Shang Properties showcased its latest projects: Shang Bauhinia, its first luxury venture in Cebu, and Shang Summit, an iconic tower in Quezon City. Arthaland highlighted its 37 limited edition units in Eluria, its uniquely multi-certified ultra-luxury development, while Ortigas Land presented their signature projects, Galleon Residences in the heart of Ortigas CBD and Empress in their impressive developing township in Capitol Commons. RHK Land Corporation featured their landmark project Velaris, a prestigious project in Bridgetowne, while The Estate Makati stood out as a luxury project with a commanding presence in Makati city’s skyline. Additionally, Landco Pacific was impressed with its award-winning leisure developments around the country, and representing the Davao region, the five-star luxury resort Discovery Samal, along with its exclusive adjoining residential enclave, Samal Shores Residenza, was impressively showcased. The event also received support from T. Florencio Jewelry, a renowned name in luxury jewelry for generations, and Golcondia, the world’s first retailer of lab-grown diamonds.
For more information on the PSIR and their list of high-end properties, visit http://psothebysrealty.com.