SHARP announced the Philippine launch of its new flagship Audio Visual products, AQUOS THE SCENES 8K, providing new dimensions of immersive experience in the living room. SHARP’s Audio-Visual brand AQUOS marks its 20 years with a celebration this year. AQUOS THE SCENES 8K series debuts as its anniversary models, over two product categories: TV and Soundbar.
AQUOS is the original coined word, combined with AQUA + QUALITY, has been used since 2001 as the symbol of ‘New standard home used TV for the 21st century’. In 2000, SHARP declared grand resolution to change all CRT TVs in Japan to LCD TVs in 5years when only 4% of TVs were LCD. After 20 years, TVs all around the world now are replaced with LCD TV. During this time, Sharp launch many of the World’s largest/World’s first TVs and achieved 50 million units of accumulated sales in 2020.
Sharp sets its business vision as ‘Changing the World with 8K+5G’, and its aim is to continue to introduce new products and services that meet the expectations of our valued customers. The challenge this time is to set the pricing of this 8K TV more affordable and benchmark to 4K premium TV zone. This is all for diffusing the highest resolution 8K and leading the change of home entertainment in customers’ houses. “This is another milestone that Sharp sets new standard home used TV for after COVID-19 century,” said Mr. Kazuo Kito, Sharp Philippines President, and General Manager.
“We are able to celebrate the 20th anniversary of our AQUOS brand we developed together.” said Yoshihiro Hashimoto, Senior Executive Managing Officer, Head of Asian, Oceanian, and European Business. “AQUOS THE SCENES 8K creates an exciting experience of overwhelming images and sound effects that changes our customers’ houses into a theatre. Just like the first year, we launched our AQUOS brand 20 years ago, we offer new value to the market together with our partners,” he said.
AQUOS THE SCENES 8K expands its lineup to TV (DW1X series, 60-/70-inch) and Soundbar (C22CX1 series). Both are designed under the same design concept: Neo-Minimalism. Our designers think minimalism feels ‘something is missing from your decor’ and add ‘Thoughtful design for everyone’ on top of Minimalist beauty. ‘Not only simple, but sleek with thoughtful design.’
Find out more about the Neo Minimalist Design
AQUOS THE SCENES 8K TV: DW1X series features first made-in-Japan, Deep Chroma Display Pro 8K. Customers can feel the experience of traveling around the world from home with an increasing 8K videos provided on YouTube. Moreover, your movie experience will be further elevated to the next level with the new HDR Enhanced+ (patent pending). DW1X series gives you the feeling of being there. Needless to say, the DW1X series will feature a variety of smart functions which enriches customers’ life to be more fun and convenient.
AQUOS THE SCENES Soundbar: C22CX1 series features OPSODIS technology, which creates 360-degree immersive sound from sources such as cinema, TV, and video games. With the simple set-up of a soundbar and sub-woofer, it provides realistic reproduction of any soundscape. Without the need for rear speakers, you will experience scenes such as a helicopter in battle hovering around you, with the surrounding sound coming not only from above, below, left, and right, but also from behind you. This uniqueness won the ‘Innovation Award’ from VGP 2021 in Japan. The sophisticated design also won Germany’s 2021 Red dot Award and 2021 IF Design Award.
For more information: Check out the SHARP AQUOS TV line-up, including the new AQUOS THE SCENES 8K series online at www.ph.sharp
