The COVID-19 pandemic prompted industries to rethink how they operate their businesses. Most of them were forced to rely heavily on technology given the mobility restrictions and strict implementation of health protocols.
Hungry Project Food Concepts Inc. is among those businesses which modified their operations to survive the economic crisis. Despite the declining foot traffic in their dine-in stores, shorter operating hours, and declining sales, realizing how to effectively take on this crisis has been the biggest feat for the retailer.
“In terms of operations, we’ve become smarter in a way. We need fewer people to staff the stores for dine-in. In terms of operations, I think we learned from that. We don’t order a lot of ingredients for the time being,” said Zerline Chan Ortiz-Luis, General Manager of Hungry Project Food Concepts Inc.
With up to 80 percent of their sales were generated from online transactions and food delivery services, it’s important to have reliable internet connectivity which allowed them to receive orders from food delivery applications and customer service call centers.
Hungry Project Food Concepts Inc. has been a subscriber to PLDT’s fast and secure Enterprise broadband from the start. As the B2B arm of the largest fully integrated telecommunications company in the Philippines, PLDT Enterprise has been supporting small to medium businesses such as Hungry Project Food Concepts Inc. through innovative digital solutions suited for their changing needs.
“We at PLDT Enterprise are continuously strengthening our connectivity and communication services to support the changing requirements of our valued MSME customers like Hungry Project Food Concepts, especially as they strive to operate their businesses in these challenging times,” said Chito Franco, PLDT Enterprise Vice President for Small and MicroBiz. “We aim to make a positive impact on every single business and we seek to do that by providing them with tailor-fit digital solutions.”
Hungry Project Food Concepts is a part of PLDT Enterprise’s exclusive Customer Advisory Board (CAB), where customers from different sectors engage in a meaningful discussion of topics that would impact businesses and industries as a whole.
To know more, visit pldtenterprise.com
